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Precision Retailing: Driving Results with Behavioral Insights and Data Analytics

Edited by Laurette Dubé, Maxime C. Cohen, Nathan Yang, and Bassem Monla

Published by: University of Toronto Press

Series: Behaviorally Informed Organizations

Imprint: University of Toronto Press

Sales Date: 2024-03-01

Published: March 2024

Product Details

Imprint: University of Toronto Press

Series: Series: Behaviorally Informed Organizations

Page Count: 456 Pages

Illustrations: 53 b&w figures, 19 b&w tables

Dimensions: 6.00 x 9.00

456 Pages, 6.00 x 9.00 in, 53 b&w figures, 19 b&w tables

PDF

CA$39.95

ISBN: 9781487542733

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